Should have Features of A Professional eCommerce Website Design

Ecommerce websites provides for a wonderful platform to market your products and sell them to your clients on the largest scale through the Internet. Ecommerce websites are an easy yet very productive way of doing online business as they have a widespread reach that requires relatively little effort. But to make such sites popular and productive there are certain ‘should have features’ that should be included to create a professional ecommerce website design and I am going to list them in this article.

Presence:

One of the main features corresponding to a professional website design is its presence. Unlike the traditional market place where there is a physical proximity where the services and products are available, ecommerce provides for a larger spectrum of presence as it can be accessed from just about anywhere and special thanks to the smart phones that this work has been made even simpler. So make sure you create a global presence with your ecommerce site to get to maximum number of people.

Global Reach:

Internet has dissolved the boundaries of the world and now you can get in touch with anyone in any part of the world irrespective of where you are. This very feature makes ecommerce sites a viable option for business. Because of this reason the potential market size that you cater to increases to manifold and thus all the benefits through custom website design.

Interactivity:

When you are doing business online it is very important that you allow your customers to interact with you as there is no face-to-face transaction happening. Keep various interactive features like chat and questionnaires, blogs, forums etc related to your site to make an effective and professional website design. This will let the customers talk to you and thus create a must needed trust and rapport that is of high importance in business.

Access to Information:

While you are selling products and services to your clients, it is also important that you provide all the useful information about your company, your products and services, various schemes going on, benefits your clients will get by doing business with you etc. Plus this information should be accessible with ease so that they know what they are supposed to without any hassle. This again makes for a professional ecommerce website design.

Personalization:

As there are a number of websites on the web world that cater to the same niche, there is a dire need for you to personalize your ecommerce site so that your customers know its you. This will also create a unique identity for your business that is much required. You can take help of various outsourcing companies providing website design services to avail benefits of a professional working for you.

So if you want to create a professional looking ecommerce website design then you should make sure you include all the above mentioned features.

For more information regarding website design and development please visit us at http://www.indianic.com/website-design-development-services.html.

Benefits and Tips to Remember while Designing Highly Effective Print Designs

Print mediums for marketing have been effectively used for years now. The oldest form of marketing known to the human kind is still going strong even when the Internet has taken over the world of business and entertainment. The reason is simple; it still gives you the effect of prominence and surely of authenticity is the wake of fraudulent materials floating all over the market. The assurance you feel when you have the product right in front of you, in your hands cannot be replaced by anything virtual. Effective Print Design is now necessary for any business fields and media fields.

So lets see how this print medium still holds its place. As this is a vast area of expertise I have divided it into parts wherein I am going to distribute the information in number of articles to follow covering one single topic in each of them in detail. So lets unfold them one by one and I am starting with the leaflet designing and what are the main features one must take care of while designing them and the reasons to support them.

Why leaflets are considered to be effective is because they can be handed over directly to your target audience. This is one of those marketing option that reaches closest to the users and if designed and used properly it can become a very viable tool to distribute your brand and information related to it. So what are the things that you should remember to make it powerfully loaded and eye catching, something that is implausible to ignore and that captures the attention and force the users to take an action and buy your service or product. Brochures Design should be effective and attractive.

In reality, any kind of effort you make for promotion will be met by a fierce competition from various agencies in the market. So you would need to stand out and create interest in the readers and that’s why your headline will have to be very catchy because it’s a known fact that 80% of your prospects will read only your headline. It should be such that it entices the reader to go further.

There are two kinds of headlines, viz bent and straight. A straight headline would be something like, “Hire Cost Effective Designer” and on the other hand bent would go like “ Low Costs – High Returns.”

Once you are done with the headline, its time to concentrate on the copy. Now if you have chosen a bent headline that is funny and twisted, back it up with some serious facts about the product or the service. Don’t get carried away and make it a joke altogether. The copy needs to reflect the positive points of whatever you are marketing to keep the attention span of the readers. Put down the benefits, advantages and features so that there is no let down.

Follow this will a strong design and typeface. Fonts are again extremely important as everything boils down to readability. If the user cannot read the content then he will see the Logo Design, the whole point is lost. So keeping that in mind keep your fonts readable and the best way to do it is keeping it simple. Fonts like Arial, Times, Helvetica and Gill work the best for all time success.

All this has to be further backed up by minute details like use of space, contrasting graphics, colors and call for action. Using all these properly can make for a leaflet that can be highly effective in the real time. Target your audience, set the goals for action, stick to the context and fulfill your purpose and you have the right recipe for success.

This was all about the leaflet/flyers. In the coming articles we will go into the details about how to work with hoardings, brochures and business cards. Be there the next time to know more about the power - print design is.

For more information regarding Web Design and Professional Website Design please visit http://www.indianic.com/website-design-development-services.html.